Stony Brook University, New York

 Stony Brook University, New York

Weather is said to affect our demeanor, influencing our ability to focus, remember and even think critically.  According to a recent research paper by Danling Jiang, professor of finance and associate dean of research and faculty development in Stony Brook University’s College of Business, it also affects the way we invest.

Jiang’s research focuses on understanding how psychology impacts financial markets. “Weather, Institutional Investors, and Earnings News,” published in April, is one of several studies in which Jiang has explored the power of investor psychology in shaping financial market outcomes.

“The research team also includes Lin Sun of George Mason University and Dylan Norris of Troy University, who were colleagues several years ago,” said Jiang. “We were fascinated by the idea presented in prior research that weather seems a perfect exogenous shock to investor psychology and physiology. This…

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