How Realtors can become part of the disruption
Believe it or not, there was actually a time in which people who wanted to buy or sell a home needed to know a Realtor—or at least know someone who did. There was no internet, and besides the real estate section of the newspaper, there was no place where you could go to find a list of homes for sale unless you walked into a real estate office.
Obviously fewer and fewer agents remember such a time. For decades now, home listings have been available online, and buyers and sellers are more likely to find an agent through the internet than anywhere else. They can also get free home value estimates and access online brokerages and home listing sites that will pay cash for their home.
It’s no secret that Realtors will continue to face a never-ending wave of new…